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JOINT CUSTOMER BUSINESS PLANNING

Joint Customer Business Planning

A new approach to JCBP. We recognise that for some customers the "J" joint element can be quite small. This doesn't however mean that you don't need to have a great plan. Quite the opposite!

 

Our process not only guides you through what constitutes a great plan, but the process of workshops and "work withs", helps you to construct it!

 

NGG has a framework that allows disparate teams within the same organisation build plans that look and feel the same yet meet the needs of the different customers.

 

We've worked with combinations of teams including: 

 

  • Grocery 

  • Pharmacy 

  • B2B

  • Foodservice

  • Mining and Oil

  • Electronics

 

And we're pretty sure the approach will work across any industry! 

 

A typical calendar looks like this:

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