top of page
Clarity 4D

simple | affordable | global | effective

Who is Clarity4D

Not just a profile – it’s a process!
WHAT IS CLARITY4D?Clarity4D is a personal assessment tool that is used to improve work productivity, teamwork and communication. It is a behavioural model and psychometric tool based on the work of Carl Jung and uses colour to identify the four basic personality types.  
It is non-judgmental and help people discuss their behavioural differences.  Individuals complete a series of questions that produce a detailed report about their personality and behaviour.Clarity4D profiles provide a common language that people can use to better understand themselves and to adapt their behaviours with others.
This can be within a work team, a sales relationship, a leadership position, or other relationships.There are lots of psychometric models on the market that offer in depth psychological profiles, some can be too deep and complicated for a lot of people to apply to their behaviour and their style of communication.  
Clarity4D profiles are unique to the person - no two C4D Profiles are the same.
   simple | affordable | global | effective

What is the Clarity4D approach?

  • Simple to understand, no complex graphs✓   

  • ​Affordable to charities, across all levels of organisations and for emerging markets​

  • Globally understood with it’s link to colour and the four elements

  • Profiles available in English, Arabic, French, Polish, Portuguese, Russian, Spanish & German

  • Effective by incorporating goal setting and action plans into the profile

  • No titles or labels or ‘putting into a box’

  • Delegates are asked to answer the questionnaire as their instinctive and authentic selves rather than for the role they play at work

  • No single profile can capture the ‘whole you’; but with it’s holistic approach, the Clarity4D process can

  • Non-corporate profiles are available for young people and charities, enabling closer family, partner and social-group communication and relationships

  • The Clarity4D Academy provides ongoing learning and support


Clarity 4D
bottom of page